Master of Business Administration in Hospitality Management
KPT/JPS(FA 1479)06/22
Lincoln University College offers the program, MBA in Hospitality Management for students, who wish to pursue a career in this field. Our program focuses on the acquiring of the basic essential knowledge as well as practical skills, by the students as it would help them to emerge as entrepreneurs or marketing leaders in this fast growing hospitality industry.
Our program also allows the students to acquire information about strategic business and marketing skills, operational issues, service issues and other relevant aspects related to the hospitality industry.
For successful completion of Masters degree in LUC, each candidate should publish minimum of Two research articles in scopus indexed journals, with Lincoln affiliation.
Our primary aim is to emphasize on the aspects of strategic management, so that the students can cope up with the changing and adverse circumstances, which are an integral part of the hospitality industry.
We also give importance to group projects, field work and seminars, as such kind of training would help the students to prove their merit in the professional service field.
1. Hotel/Resort Managers.
2. Restaurant Managers.
3. Property Managers.
4. Assistant Managers.
5. General Managers.
6. Human Resource Managers.
7. Marketing and Sales Professionals.
8. Front Office Managers.
9. Food and Beverage Directors.
10. Group Travel Facilitators.
11. Special Event Planners.
12. Conference Planners.
Duration : 18 Months.
| Sl.No. | MQA Subject Code | Subject Name | Credits |
|---|---|---|---|
| 1 | MKT 501 | Marketing Management | 3 |
| 2 | HOSP 775 | Leadership in Hospitality Management | 3 |
| 3 | MHM 7410 | Hospitality and Tourism Management | 3 |
| 4 | ECO 501 | Managerial Economics | 3 |
| 5 | ORG 501 | Organizational Behavior | 3 |
| Elective (Choose any one module from the following): | |||
| 6 | MHM 7117 | Entrepreneurship Management | 3 |
| 7 | MHM 7116 | Risk Management in Hospitality Business | 3 |
| 8 | MGT 503 | Business Ethics | 3 |
| 9 | ACC 501 | Business Finance | 3 |
| 10 | HRM 501 | Human Resource Management | 3 |
| 11 | HOSP 779 | Service Operations Management | 3 |
| 12 | HOSP 777 | Research Method for Hospitality and Tourism Management | 3 |
| Elective (Choose any one module from the following): | |||
| 13 | MHM 7118 | Hospitality Market Analysis | 3 |
| 14 | MHM 7119 | Hospitality Training and Development | 3 |
| 15 | HOSP 785 | Graduate Research | 6 |
| 16 | HOSP 770 | Contemporary Trend and Issues in Hospitality and Tourism Industry | 2 |
| 17 | HOSP 633 | Sustainable Tourism | 3 |
| 18 | MGT 501 | Strategic Management | 3 |
Intake :
- -January
- -May
- -September
Entry Requirements :
Local Students:
- Passed Bachelor’s Degree with a CGPA of 2.75. Candidates with CGPA of less than 2.75 may be considered if they have sufficient level of management experience; or
- Other qualifications recognized as equivalent by the Government of Malaysia.
International Students:
- Passed Bachelor's Degree with a minimum CGPA of 3.00;
- IELTS with a minimum score of 6.0 & above or TEOFL with a score of 550 points.
